Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, YouTube, Reddit. Which one is your favorite? Where do you actively promote the business?
Nowadays it’s just impossible to imagine your marketing campaign without social media. It gives a lot of opportunities: to gain valuable information about what your customers are interested in and how they behave, to promote your product or service, to build brand awareness and customer loyalty, to measure referrals from your social media activity to sales.
Social media really works for your business, if you of course know all the best marketing tips and tricks. If not, we will help you to fill this gap of knowledge.
For all startups, entrepreneurs and marketing specialists who started promoting on social media - read these best 69 publications and start implementing. Only real, working cases, chosen and filtered by InnMind team. So, take a sit and let’s go!
It is critical to have a business Facebook presence, but it’s becoming increasing challenging to stand out among the peers. With over 1 billion daily active Facebook users, marketers need to be smart in terms of how they grow their audience and business through Facebook. Here is 10 ideas to help you.
Although it’s tempting to just write up some content, find a cute image, and post away, approaching Facebook with some strategy will improve your chances of actually engaging in valuable conversations with your audience and customers.
Nowadays if you want to grow a high-quality, engaged fan base on Facebook, you need to plan well & execute well. Here is 7 ways Scott Ayres - co-author of Facebook All-In-One for Dummies and "Ambassador of Awesome" at Post Planner - has used himself.
Most marketers know how to increase Facebook page likes through Facebook’s paid ad platform, but there are plenty of ways to grow your likes without spending any money. This article will walk you through 50 effective and free ways to increase your Facebook page likes.
Your Facebook page cover photo is the first where people look. Whether you're using Facebook to generate leads, close your next sale, or create a customer community, knowing how to make and optimize your cover photo is very important. Read on to learn what you should (and shouldn't) do in your cover photo.
Facebook is a great platform to spread awareness about your small business, however, it can be tricky for small business owners to know where to start. This list of Facebook marketing tips is compiled to help you create a valuable Facebook page for your business, so you can start promoting your products and services to a wider audience.
To help you navigate the seemingly murky waters of Facebook ads, the graphic designer Bekah Wheeler put together the handy infographic! This graphic will walk you through all the many demographic, interest, behavior, connection and remarketing targeting options that are at your disposal as a Facebook advertiser.
In this guide, you’ll learn which businesses are the best fit for Facebook ads and how to run successful campaigns. We’ll cover the most common mistake marketers make and the biggest factor in your ad’s success.
Though people want to know the secret recipe for a perfect Facebook page, the truth is there’s no one trick that will lead to instant success.The more important thing is knowing what not to do — what fatal mistakes to watch for and when to re-think your strategy.
After reading those actionable tips, you’d better put them directly into your To Do list.
Twitter has over 320 million users which makes it a great source of traffic to your website. But let’s be honest: to make it really effective instrument in your smm strategy you need to put a lot of time and effort to build big following and drive meaningful amounts of traffic to your website. These advices from Matthew Woodward will help you in your twitter strategy.
A comprehensive tutorial on working with Twitter will help you to generate leads, deliver effective advertising and measure the return on your Twitter marketing.
A list of free (or a free-trial period) Twitter tools to help you grow your traffic via Twitter marketing.
Easy steps and tips to get more twitter followers (but only with a healthy dose of common sense).
A case study from Matthew Woodward after using a bot to automate twitter marketing tasks
How a business can create and promote its Twitter Moments?
A complete guide on how to create benefits for your business and reach journalists in Twittersphere
Just follow these simple tactics and you’ll be surprised how twitter can help you in your infobusiness and blog promotion
To attract traffic to your site there are some must-know actions to use Pinterest’s massive potential for referring customers to your business.
26 tips with examples will help you understand work at Pinterest and promote your product.
Here are a few quick tips that can get you started on using Pinterest for business and take the intimidation out of Pinterest marketing, for almost any business.
The Best Pinterest Marketing Tips which work. Team of Buffer tested different ways to promote brand and performance only working strategies.
Learn how to Improve Your Pinterest Marketing Strategy.
Three ways to build a successful Pinterest presence for your business: increase brand authority, expand reach and drive traffic to your site.
8 Key Ways to Build and Multiply Your Audience on Pinterest.
Learn how to drive traffic from Pinterest to other networks.
Podcast with Natalie Jill, the founder of Natalie Jill Fitness, a site dedicated to health and fitness. She inspires women around the world with her videos and visual content. She’s also got a unique social strategy that helped her grow 1.3 million Facebook fans and 476,000 Instagram fans.
Here are the top 20 tips from content marketing thought leaders on how to use Pinterest to increase online business or awareness. Develop a Pinterest strategy that supports your overall content marketing strategy.
For example, company Walgreens. With tons of product offerings across a variety of everyday and targeted needs, the company has found a clever way to use Pinterest to reach its customers, while tripling its website referral traffic.
Just like every other social media site, Google+ has its own best practice habits to get your head around if you really want to maximise the benefits for your business. Do you want to know them?
This growing list of tips will help you get more exposure and have a positive experience on Google+.These ideas are simple, and they work.
Here is an infographic that gives you 10 ways to boost your visibility on Google+ and get the attention you deserve.
The list of Google plus tips and tricks which might be helpful to you, if you want to drive targeted traffic to your site.
With new features on board, you can utilize a mixture of new and old tactics to get the most out of Google+ platform. Here are 6 tips to help you get started.
You’ve likely heard that Google+ pages and profiles can greatly help your SEO, and it’s true! Google+ is a powerful search engine marketing tool for companies, influencers, and your own personal branding. Check 5 reasons why Google+ could be interesting for you to try.
You’ve really got to know the Google+ platform and develop a clear and consistent strategy to do things right. This article will help you.
At this article you know how add new contacts from Twitter and how to post right.
Here you can examine some more benefits of working with LinkedIn groups as part of your content marketing strategy.
This article tells you 7 tips that will help you better leverage LinkedIn to be a powerful B2B marketing tool.
Learn five different ways to use LinkedIn to market your business.
5 LinkedIn marketing ideas your business can integrate into your comprehensive marketing program.
She manages Global Content & Social Media Strategy at LinkedIn, runs strategy for the LinkedIn Marketing Solutions blog, and is always on the hunt for the best ideas to help marketers grow their businesses through content marketing.
Just a few simple steps to start with.
Just about a week ago Instagram has launched this new service - Live Video - and here is the instruction on how this can help your business grow.
A few examples of successful Instagram profiles - how they made it.
After you got lots of followers, you might need to know how to convert them into your clients.
Not everything should be done manually - here are the tools to help you with Instagram promotion.
How to prepare a successful selling campaign on Instagram.
Here is a personal story about a normal guy who decided to become an Instagram influencer - the experiment and the outcome.
Shows interesting statistics not only about Instagram, but about Twitter and Facebook as well - where your hashtags will bring more value.
Some statistics on the users’ interaction in Instagram - what measure you can take to maintain your interaction rate.
5 tips that will guarantee you success.
What to do if you are a newbie on YouTube.
9 effective ways to earn money on YouTube - they really worked for those guys!
A great How-To guide that will help you to bring new subscribers.
Some steps to start your YouTube promotion.
Smart and efficient methods - one more useful guide to help to grow your YouTube popularity.
A podcast telling you the main steps about promoting your business in YouTube.
One more podcast which will lead you through effective usage of YouTube to lead subscribers to the purchase.
Just for fun - look at the success of those guys.
No guide can guarantee success in reddit marketing, but these simple tips should help you get your content to the top, one way or another.
How can reddit benefit your business and make your content go viral? These 2 case studies about new product launch and new book release can give you an example on how it works.
Unnecessary to add smth: this is a great guide on top Subreddits, which will help you become more successful reddit marketer
Before start working with reddit for marketing, first read this overview of reddit specifics and potential, as well as 10 Steps to reddit marketing success and the results that they bring
How to become a reddit superstar in just a matter of time? Try the proposed methodology and check the results.
A guide on how to use reddit as a tool in your SEO toolbox which can help you to drive massive traffic to your site.
Now you know everything (joking – it is not just possible! ))) So, what are you waiting for? It is time to put all knowledges into practice. First of all, choose platform carefully. Not all social media platforms are right for every business. And only you can decide what’s worth your time and where your customers are.
And remember, that you always can ask us for help: for startups, who have no marketing specialist in the team and have no budget to hire the full time employee or marketing agency we are offering special services "Bootstrap Marketing for Startups"
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