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Marketing & Advertising

5 SEO Mistakes Most Entrepreneurs Are Making

by Aisha Adele, on Jun 13
Perhaps one of the few constants in the world of search engine optimization (SEO) is constant change.
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Search engines like Google are constantly changing their algorithms, making over 500 updates per year and typically 2-3 major updates per year. With all these changes, it becomes a full-time job just to keep track of what search engines want, let alone handle the operational aspects of SEO. With all these updatation to Google algorithms, in the below will discuss few common mistakes people do. Image Source:pexels 1. Over-Optimization We find that many business owners we work with were once told several years ago to get as many links to their website as possible from a variety of sources and have the anchor text of those links be the keywords they're trying to rank for. This worked great up until...

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